Loro Piana Celebrates Its Centennial with Its First-Ever Exhibition in Shanghai

Loro Piana is set to launch its first-ever exhibition from March 22 to May 5, 2025, in celebration of the brand’s 100th anniversary. This event is part of a series of global festivities honoring the legacy of the prestigious house. The exhibition will be held at the Pudong Art Museum in Shanghai, a landmark designed by the renowned Ateliers Jean Nouvel (AJN) based in Paris. Notably, this will be the first time the museum hosts an exhibition for a luxury brand since its opening in 2021.

Curated by Judith Clark, the exhibition offers an immersive journey into the rich history and heritage of the Loro Piana family, brought to life through a stunning tapestry of archival photographs, artworks, and specially created pieces. This celebration of craftsmanship showcases the house’s dedication to creating exceptional products that celebrate texture and artistry, spotlighting its unique world of fibers, fabrics, icons, and symbols.

China plays an integral role in Loro Piana’s history and growth, marked by decades of excellence beginning with cashmere. The exhibition highlights the journey of cashmere, from skilled hands in China to longstanding collaborations with herders and communities preserving its heritage.

The event promises to be a prestigious celebration of Loro Piana’s legacy, blending tradition with innovation and offering a rare glimpse into the extraordinary world of the brand.

About the Pudong Art Museum
Located in the Lujiazui Riverside area, the Pudong Art Museum is a new cultural landmark in Shanghai and a key platform for international cultural and artistic exchange. Designed by the acclaimed French architect and Pritzker Prize laureate Jean Nouvel, the museum spans approximately 40,000 square meters, with around 10,000 square meters dedicated to exhibitions, including 13 galleries totaling 5,800 square meters. Since its opening in 2021, the museum has hosted exhibitions in collaboration with leading global art institutions and artists, offering world-class artistic experiences to its diverse audience in Shanghai.